Hilary is a passionate and highly experienced senior marketing professional with strong commercial acumen, strategic experience and expertise at a senior executive and board level. She has over 17 years’ experience as a Strategic Marketing Consultant working with leading corporate entities and SMEs to transform and grow their business capabilities through comprehensive marketing strategies.

Brand Positioning Statement

Making A Statement!

A positioning statement tells the market exactly what you promise to deliver. There are a number of questions you, as a business owner must ask yourself when think of creating a positioning statement. Read this blog to find out more.

Connected threads

Who Would You Choose?

A strong organisational culture is said to exist when staff identify strongly with their organisation. Where a strong culture exists, people respond to situations and conduct business in a consistent and coherent manner owing to their alignment to the organisation’s values. It has been consistently found that a strong culture is a predictor of organisational success, with corporate culture having been found to be a strong predictor of financial performance.