Exponential technological advancements in recent years, in particular the development of the smartphone and mobile technologies, have completely revolutionised consumers’ buying patterns, giving customers more purchase options than ever before.
Although Disruptive Marketing sounds like an aggressive marketing technique it simply refers to a marketing approach that disrupts current messages and causes a break in the existing patterns of behaviour of a target audience. Essentially this means doing something different in order to get consumers to stop and pay attention to your product, something which is becoming increasingly difficult in the current culture of bombardment marketing.
Creating surveys is just part of what we do here at Outsource2us, using an online survey software platform we can create a survey that suits any business, namely Cvent.
With more than 20 different types of questions ranging from single answer or multiple choice questions through to open-ended question boxes, we are able to create a survey to suit your business’s objectives, whether it be about:
Colour is a constant all-encompassing characteristic of life. Our decisions and emotional responses to every item we look at, every piece of material we wear, every billboard we see down to which flyer we pick up or not, will in some way be based on colour. So what does the colour you choose say about your company? Does it really matter?
Traditional PR is still the best way to share your news with the media. And it’s easier than you think. We’ve compiled 10 tips to make sure your media release, media alert or story pitch stands out.
Market research is a systematic, objective collection and analysis of data about your target market, products and/or services, and your competitive environment. The information collected will help you as a business better understand your customers, your market positioning and guide you in making future strategic decisions.
Public Relations, or PR is excellent for establishing credibility, especially if you are a growing business or new venture. By coupling PR (possibly with advertising down the track), you can achieve excellent levels for brand awareness and recognition without having to spend a fortune.
One of the most powerful aspects of PR is media relations. Effective communication with people in the media can help you obtain editorial coverage for your business or product.
To achieve solid results in PR, ensure you work with a communications consultant who knows how craft material to grab the target person’s attention.