The Importance of SEO: Getting Your Business Found Online

With technology constantly evolving, it comes as no surprise that search engines have become the more preferred source of business recommendations. In the 2019 ‘Salmat Marketing Report’, 49% of consumers claimed they would rather search online for what they are looking for over asking family and friends. Word of mouth, (previously the most preferred resource)…

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Style Guides – Why are they so Important

Keeping Your Brand Identity Consistent Style guides define your brand identity and messaging, keeping your design elements consistent across all platforms and communications. It outlines your brand colours, font, logo size and placement, and the overall tone of your brand. It’s an important tool for marketers, copywriters, graphic designers, and web developers, ensuring that your…

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Businesses Driving a Difference: A CSR Event with a Twist

At Outsource to Us, we believe that CSR is about much more than donating money. Businesses have the power to create opportunities for those in need, be it by mentoring a new business owner, employing someone with a disability, or joining a club that uses members’ skills and connections to create positive change. On August 22nd, we are facilitating an event that will give businesses an opportunity to network with remarkable people and to learn some meaningful ways to practice CSR beyond simply writing a cheque to a charity.

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