Brisbane based agency operating since 2010.

FAQs

Strategy

A marketing strategy is crucial because it provides a roadmap for businesses to effectively reach their target audience, differentiate themselves from competitors, and achieve their marketing goals. It helps in identifying and understanding the needs and preferences of customers, allowing businesses to tailor their marketing efforts accordingly. A well-defined marketing strategy also enables efficient allocation of resources, maximises return on investment (ROI), and ensures consistent messaging across different marketing channels.

The timeline for seeing results from a marketing strategy can vary depending on several factors, including the nature of your business, the competitiveness of the market, the complexity of your marketing initiatives, and your target audience. In general, it’s important to set realistic expectations and understand that marketing efforts typically require time to gain traction and generate measurable results. Some tactics, such as paid advertising, can yield faster results, while others, like content marketing or search engine optimisation, may take longer to show significant impact.

This depends on the size of the plan. Stage one is always having a strategic meeting with management to fully understand the business and what your larger goals are. Then we will go away, do the research and put together the plan. We’ll then send you a draft to review and make any necessary changes. The entire process can take anywhere from 2-6weeks.

Marketing

  1. Kick-off Meeting – we’ll get to know you, your business and your goals. We’ll also share what our plan is with you.
  2. Get Ready for Lift off – we’ll set-up your new campaigns, create strategies, write ads and get everything ready to launch.
  3. Final Sign offs – It’s important to us that you are involved at every point, so we’ll set a meeting and go through everything one last time.
  4. Launch – We press the go button on your digital marketing activities.

Yes, as part of our social media management services, we provide regular reports and analytics on the performance of your social media channels. At the end of each month, we compile comprehensive reports that provide valuable insights into the key metrics and performance indicators of your social media campaigns. These reports will include data such as audience growth, engagement rates, reach, impressions, click-through rates, and more.

  • No lock in contracts. We ask you give us 3 months to fully optimise the campaign and have a chance to provide you with the best possible results.
  • Total Transparency. We provide End of Month reporting that shows you the highs and lows of your campaign each month with actionable strategies for continuable improvements.
  • No Set and Forget Campaigns. We are constantly working on your campaigns, working to get the best ROI for our customers.
  • Dedicated Australian Based Ads Manager. Don’t get tossed around to different people in the business each month. Work with a dedicated account manager, who truly understands your goals and KPIs.
  • Ownership of your Account. We make sure that you own all your own assets, so if you decide to move on, you have all the history and information readily available at your fingertips.
  • Set Fee. Pay one set management fee each month and pay your click budget direct to platform. We won’t mark it up.

Creative

The short answer is the more the better.

If you’re working with us for the first time, it would be helpful if you can share the following:

  • Detailed project brief: Clearly outlining your objectives, target audience, specific requirements, and any preferred design elements (we can talk through this in our briefing meeting).
  • Brand guidelines: If you have existing brand guidelines, share them with the designer to maintain consistency.
  • Examples or inspiration: Provide samples of designs or styles you like to give our designer a better understanding of your aesthetic preferences.
  • Content and assets: Supply any relevant content such as text, images, logos, or specific files required for the project.

The cost of our graphic design services varies depending on factors such as the complexity of the project and the scope of work. Depending on the size of the project, we can either charge an hourly rate, or provide a total project cost. If you aren’t sure, just reach out and we can provide a quote.

That depends on the work we’re undertaking for you. We’ll talk through the application of your project at the outset and create assets suited to those needs. For something like a logo or graphic, we’d typically supply finished designs in file types such as .png or .jpg. For something like a document, we’d supply that as a PDF. We can also package up your working files to ensure you’ll have them on hand should you ever need them.

Website

While it is possible to create a website using DIY website builders and templates, professional web designers, like those at Outsource2Us, provide a wealth of expertise in user experience, design principles, and industry best practices. We can create a website design that is unique and custom to your business, and aligns with your brand and business goals.

Absolutely! Another reason why we use WordPress for most of our website builds is because of its useability. With some basic training (which we can provide), you will be able to easily make content changes, upload blogs, and more. We do ask that you be careful though, if you are unsure of what you are doing and break something, it could be costly to fix.

At Outsource2Us, we offer retainer packages for our Website Support, so all you will have to do is flick us an email with your changes and we’ll do the rest.

Like the website design process, the timeline for web development can depend on various factors including the complexity of the project, the number of features and pages, the availability of content and assets, and the development approach.

However, in saying that, at Outsource2Us we pride ourselves on our quick turnarounds. Once we have approval of the design, we can usually have a first draft of the website to your within 30 days.

Let's Talk

If you’ve had enough of underperforming marketing and you want real results, talk to the Outsource2Us team. With experts in Strategy, Marketing, Website and Creative, we’ve got you covered.