Childcare Centres Require New Marketing Strategies as Competition Heightens

Outsource2Us specialises in Childcare Marketing Solutions

With the childcare industry continuing to grow, providers are struggling to reach optimum occupancy rates. Established child care businesses are starting to feel the pressure from so many new long daycare centres and new Approved Providers in the industry sometimes find it hard to attract enough families to keep their services viable in order to provide the high level of care sought by families.

Outsource2Us has an impressive track record of helping child care businesses and early childhood education centres of all sizes thrive. In this industry, an integrated marketing strategy is the best way to go, as it’s not enough to just be present in the local community anymore – centres also need to be online, ensuring their website and social media pages accurately reflect their philosophy.

Comprehensive Marketing Plan for your Child Care Business

Our services include: internal and external communications and graphic design, local community and business marketing activities, social media, website design and maintenance, as well as digital marketing strategies and management. Or our approach can also be as simple as training centre staff in one of our social media management workshops or, setting up time-specific digital marketing campaigns – to drive enrolments or promote an open day.

When it comes to marketing early childhood education and child care centres, there is no ‘one size fits all’. Whether you own a single centre and are after specific support, or if you operate multiple centres and need to fully outsource your marketing department, get in touch with us.

DOWNLOAD OUR CHILDCARE MARKETING TOOLKIT

With the childcare industry continuing to grow, providers sometimes struggle to reach optimum occupancy rates. Established childcare businesses feel the pressure from so many new long daycare centres and new Approved Providers in the industry sometimes find it hard to attract enough families to keep their services viable.

Outsource2Us has an impressive track record of helping early childhood education centres of all sizes thrive. In this industry, an integrated marketing strategy is the best way to go, as it’s not enough to just be present in the local community anymore – centres also need to be online, ensuring their website and social media pages accurately reflect their philosophy.

We have included here four smart ways you can increase your occupancy rates.

Read our latest case studies

Our Childcare Marketing Services include:

Websites and Landing Pages

Building landing pages and websites for promoting products and services as well as other business offerings.

Digital Advertising

Advertising in the digital space through Google Advertising and various social media platforms to promote your products.

Social Media Management

Social Media Management

Organic social media management to maintain and build your online presence and connect with customers.

Search Engine Optimisation

SEO management and content creation to ensure your business can be found easily online. Be heard, be seen! 

 

Marketing Campaigns and Plans

Tailored plans that help identify your distributors and develop a strategy to make your business stand out from competitors.

Graphic Design

We believe in delivering top class graphic design work at affordable prices. Check out some of our recent work below.

Contact Us

Get in touch with us if you want to know more about our childcare marketing services. If you prefer, you can give us a call on 07 3257 2027.

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