Traditional PR is still the best way to share your news with the media. And it’s easier than you think. We’ve compiled 10 tips to make sure your media release, media alert or story pitch stands out.
Public Relations, or PR is excellent for establishing credibility, especially if you are a growing business or new venture. By coupling PR (possibly with advertising down the track), you can achieve excellent levels for brand awareness and recognition without having to spend a fortune.
One of the most powerful aspects of PR is media relations. Effective communication with people in the media can help you obtain editorial coverage for your business or product.
A media release is a way to inform the media of your news item. It should provide useful information about your company, products, service or event. It isn’t an advertisement so it must not sound like one.
A century may seem like long time for some, however when you think about what has changed in the last 100 years, you will come to realise that the world is a completely different place – particularly for women. To celebrate International Women’s Day this year the Outsource To Us team has assembled a list of women who
most inspire us.
Constantly researching your client base and target market is one of the most important steps in brand development and lead generation marketing…
To achieve solid results in PR, ensure you work with a communications consultant who knows how craft material to grab the target person’s attention.