Brand Loyalty Is Depreciating; It’s Time to Focus on a Customer Experience Strategy. 

Outsource2Us shares our top 3 essentials when creating a customer experience strategy. Within today’s competitive marketplace consumers have a lot of choices and often choose based on convenience or cost preferences. Brand loyalty is being eroded by online shopping and massive growth in competition. So more and more businesses have to focus on building a deeper…

Purchasing keyword-based URLs, is it actually worth it?

Outsource2Us shares our insights on purchasing keyword-based URLs. At Outsource2Us, more and more of our clients are receiving emails suggesting that they purchase keyword-based URLs, potentially costing them hundreds of dollars. But is this worth it? What are Keyword Domains? Essentially, a keyword domain is a top-level domain name that includes specific keywords that ideally…

Omnichannel Marketing – The Touch Points You Need to Reach Your Customers

Part Two of Outsource2Us’ in-depth four-part series, breaking down the concept of omnichannel marketing. Following on from Part One of this Four Part series of breaking down the HubSpot 2022 Social media Trends report, is Part Two, where we discuss omnichannel marketing. What is Omnichannel Marketing? Omnichannel marketing is the integration of various marketing channels…