Welcome to the Marketing Mix.
Today’s topic: Boosting your SEO Ranking
Optimise for Keywords
Start by researching relevant keywords for your industry. Incorporate them naturally into your content, meta tags, and headers. This helps search engines understand your site’s focus and rank you higher for relevant queries.
Regularly Upload Content
Fresh, high-quality content keeps your audience engaged and signals to search engines that your site is active. Consider publishing informative blogs or articles that address your audience’s needs and interests.
Improve Page Load Speed
A fast-loading website improves user experience and boosts your SEO ranking. Use tools like Google PageSpeed Insights to identify areas for improvement, such as image compression and script optimisation.
Enhance Mobile Friendliness
With more users browsing on mobile devices, ensuring your website is mobile-friendly is essential. Use responsive design to provide a seamless experience across all devices, which Google considers when ranking sites.
Build Quality Backlinks
Backlinks from reputable websites enhance your site’s authority. Engage in guest blogging, create shareable content, and collaborate with influencers to increase your backlink profile.
