What The ‘Disputed by’ Facebook Feature Means For Your Content Strategy The 2016 U.S. presidential election was one of heated conversation, fueled by emotionally charged debate topics. With emotion driving a lot of the electoral conversation, it was easy for consumers to be swept up in the hype and accept, without questioning, news and information…
We all know the old saying that sometimes we become too close to our own project to see the changes that can be made to improve results. This saying is particularly relevant to AdWords campaigns, as it often takes a fresh set of eyes to ensure your campaigns are bound for success. The common assumption with AdWords is that simply putting more money into your campaign will improve your results. However, for a platform where several elements combined impact results it is naïve to think one single component has the power to make or break a campaign. The Titanic provides a perfect analogy here, the ship cost an ambitious fortune which created the mentality it was ‘unsinkable’… and we all know what happened there.
Having an online presence is crucial in today’s business landscape, but it’s not as simple as just setting up a website and sitting idle.
Considering a refresh of your brand or need to develop a completely new brand this year? Before you delve straight into the creative graphic design side of things, do some research so that your creative brief is the best it can be and the creative process delivers a brand that represents exactly what your business…
At some stage in your life you have probably belonged to at least one Facebook group, right? Whether it’s your local sports team or your favourite clothing exchange, everyone loves to be part of a community and that is exactly what Facebook groups are about.
For businesses, the Social Media space can be a hard one to navigate with the constant updates, changes and new features. At Outsource to Us we’re always looking to stay on top of Social Media Trends so we’ve put together a list of the top recent updates and trends for the various platforms so that you can stay ahead of the game.
With the holiday season fast approaching, we find ourselves trying to balance the usual workload with attending mid-week Christmas parties, organising staff holidays, office closure times, and also how to keep the business, marketing and social media running while everyone is away.
It is often said that “perfect planning prevents poor performance” and when it comes to marketing and more specifically social media planning, this adage couldn’t be more correct.
Exponential technological advancements in recent years, in particular the development of the smartphone and mobile technologies, have completely revolutionised consumers’ buying patterns, giving customers more purchase options than ever before.